I have a thing for writing. Read it here.
It’s a fact: Wrapping your say into emotions triggers images in the reader’s mind and makes information more memorable.read more
IAPTI UK: Workshop in Manchester—My Afterthoughts: Why you don’t have to be perfect from the beginning
Direct Clients: Get Close Enough To Touch, But Don’t Kiss! That was the title of a workshop I gave in Manchester in May 2015. It based on a presentation I held at the IAPTI International Conference in Athens in September 2014. When the UK Chapter Head Diana...read more
Ever wondered what your invoices and payment tracking say about you? And what about late payers?read more
Why briefings are important: If you’re not paying attention to the briefing, someone is paying for it. Either the client, the agency, or you.read more