I had a horrific encounter with a translation agency owner after I raised some concerns about the quality of a mediocre translation that was “created” using crowd-translation. All I could think of was: Does his client know how he’s compromising quality for cash? It made me want to apologize on behalf of said agency owner (won’t do that of course!). Which in turn sparked an idea: #SorryDearClient

If you’re a quality-oriented translator who knows when the quality of translation is crucial, I would like to invite you to join me for a fun video project. Record your “sincere apology” to clients all over the world on behalf of bad* agencies and bad* translators.

Your video should be no longer than 10 to 15 seconds and include only one reason or thing you’re sorry for on behalf of others.

  • Send your video via wetransfer.com or any other filesharing service to connect@the-translators.com.
  • Feel free to record your message in your native language, but be sure to send me the transcript of what you said in English so that I can add subtitles.
  • Or upload your video publicly to Facebook using the hashtag #sorrydearclient.
  • I will pull together the funniest ones to make one video we can share across multiple channels.
  • You will be credited and linked in the video description on YouTube (so please include a link to your website in the notes when you send the video).
  • I plan on publishing the video no later than September 30, 2017.
  • One rule: No public shaming, so please do not give any names!!

I’ll be publishing my video as an example over the Easter weekend on my Facebook page. Why make this a fun project? I believe adding a dash of humor (or sarcasm) makes a message so much more powerful than an angry one. Agree?

Let’s be bold, let’s take a stand!


*) I am clearly referring to agencies and translators who apparently don’t know what they are doing [imagine tongue in cheek here] or who do not aim for the best or even suitable results. The “players” in our profession and industry who seem to be in way over their heads. The ones who do not honor the many codes of ethics published by the associations they are members of. The ones who claim to know how to handle complex projects or highly specialized topics knowing that they can’t. Or those who just don’t care and as a result make all others look bad.